Blog

MAVIC AIR IS HERE!!

Great News from WIRED.com

Now your video production kit can be complete with this great new addition from DJI. The Mavic Air.

Many small production companies can’t afford a big drone and the tiny ones simply don’t pack the punch needed for mid-range video projects. Until now…

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I Want A New Camera!!

Many people ask me “Kevin, I want to get a DSLR style camera but which one should I get?” This article from CNet covers that question with a great selection of cameras with low to high price ranges.

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Building a 4K video editing PC

Building a 4K video editing PC

With all the new hardware out there is it better to build your own editing system or buy a pre-built one?

At 12 Point we wanted to know as we are about to make the dreaded “Upgrade” to our systems. This article from Provideo Coalition is a great place to start. 

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GOPRO HERO 6… SHOULD I BUY IT?

GoPro HERO6

 For those of you devastated by the GoPro hero 5 fiasco this article is definitely for you. 

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The Secret Guide to Video and SEO

The Secret Guide to Video and SEO

SEO and VIDEO go Hand in Hand. But you’ve go to know what you are doing.

At 12 Point we know video but what we didn’t know about video and SEO shooks us up a bit. Here is a great article from Kissmetrics.com that sheds some light on video and SEO.

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4K… IS IT HERE TO STAY??

4K… IS IT HERE TO STAY??

I keep getting asked “Kevin, is 4k hear to stay??” My answer is a resounding YES! So if you want to jump in the 4k world and are serious about offering high quality video production services then here are some Pro and Consumer cameras you might want to consider. 
https://buff.ly/2if7tvd

All 4K Video Cameras Camcorders

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Is Video Sexy? Yep, but Sexy Costs Money

Is Video Sexy? Yep, but Sexy Costs Money

Top 3 “Need to Knows” Before Hiring a Video Production Company

It goes back to that old saying,

We offer three kinds of services. Fast, Cheap, Good But you can only have two.

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Aerial For Real Estate is OUTRAGEOUSLY Important

Aerial For Real Estate is OUTRAGEOUSLY Important

5 Ways Aerial Photography Will Boost Your Real Estate Marketing

Great tips from www.blog.airstoc.com:

Aerial photography is a growing trend in the real estate industry, and you just need to take a look at the following ways it can boost property marketing to recognise why:

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Top 10 Reasons Why Video Should Take a Leading Role in Your Content Marketing Plan

Top 10 Reasons Why Video Should Take a Leading Role in Your Content Marketing Plan

Top Ten Reasons Video Production Services Need to be in Your Marketing

This article by Kimbe MacMaster, a Manager of Content Marketing at Vidyard, should convince you that if you are not using video in your marketing… you should be! 

It’s no secret that the use of video in content marketing is on the rise.

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Why Use Live-Streaming for Marketing?

Why Use Live-Streaming for Marketing?

Why Use Live-Streaming for Marketing?

I’ve gotten a lot of questions about Live Streaming for business and many go something like this… “what’s the big freaking deal with live streaming?” Below is a great report from JONHA RICHMAN with Sales Force explaining why live streaming is something you should pay attention to.

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10 Reasons Real Estate Can Benefit from Drone Aerial Photography

10 Reasons Real Estate Can Benefit from Drone Aerial Photography

Here is a great article by 8710photography.com showing why real estate agents need to impliment aerial video or photography into their workflow. To see 12 Point Productions areal portfolio click here.


Do you remember those film scenes or ads in magazines where the camera pans over a stunning forest, luxurious mansion, gorgeous lake, or some other wide-sweeping landscape? Now, imagine that you can create a video like this by yourself, and today it’s possible!

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14 Video Production Tips to Enhance Quality and Drive Views

14 Video Production Tips to Enhance Quality and Drive Views

Video Production Tips. A must read!

It’s great to see new people jumping into the San Francisco corporate video production scene. The downside is I see a ton of these newbies making a ton of mistakes. No matter what city you live in corporate video production is more than just grabbing an inexpensive DSLR and hitting record. 

Here is a great article from blog.hubspot.com that will help all those newbies from developing bad video production habits.

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10 Video Production-saving Accessories

10 Video Production-saving Accessories

What do you do when you have a run and gun shoot but only two hands? (meaning you don’t have any help). 

Here is a great article from Videomaker to help with just that.

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Why Video is Important for Business

Why Video is Important for Business

If you have a business of any size… VIDEO IS OUTRAGEOUSLY IMPORTANT!!

As a producer I see so many companies that are not utilizing the power of video. Have a read below to see what those companies are missing out on… Are you one of those companies? Below is an article from www.dreamgrow.com

1. Video Boosts Conversions and Sales

First things first. Videos can make you some serious money. Adding a product video on your landing page can increase conversions by 80%. And Treepodia team has made it sure that video works well regardless of the category in which it is deployed.

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